Are you missing out on reaching thousands of new clients? LinkedIn is the world’s largest business network, and is a hub for you to build your company’s reputation and maintain professional relationships.
LinkedIn grows your company and boosts your reputation
Posted in Mining and the Economy
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Online video marketing, an asset to the resource sector
Research shows that the online video advertising market has grown, with no signs of slowing down. Online videos are a powerful marketing tool for the resources sector, but often the time is not spent developing creative content that will engage online users and compliment the overall marketing strategy.
Posted in Mining and the Economy
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20K funding for SMEs
In light of the current volatile economic climate, who could decline $20,000 from the federal government?
The initiative is called Enterprise Connect and up to $20,000 is up for grabs by eligible small and medium enterprises.
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Posted in Mining and the Economy
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Mitara Case Study: Cox Mowers
CLIENT:
Cox Mowers
CHALLENGE:
Cox Mowers was looking at reviewing its existing brand, while exploring smarter ways in which the company could sell its products, while increasing market share and competing with multinational companies on bigger budgets.
Posted in Mining and the Environment
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Blending marketing with customer service
Let’s be honest…
Contrary to popular belief, marketing is not just about sales. In fact, if you want an agency that pumps hot air, Mitara is not your agency. We believe in telling the truth.
Mitara chooses clients based on track record and capability. We believe that unless you believe in what you do and can deliver, that no amount of marketing will help you grow a sustainable business.
Posted in Mining and the Economy, Mining and the Environment
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Attracting and retaining the right people in a competitive labour market
Gone are the days when you could book newspaper advertising and be sure of a strong field of high-quality applicants to fill vacant or new positions.
In this era of skills shortages, businesses have to be far more strategic and be aware of the range of multi-media and social media channels.
Posted in Mining and the Economy, Mining Jobs, Women in Mining
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The Changing Face of Mining
“It’s incredibly important that the mining industry tell its story and I believe that women, being naturally good communicators, will help bring the human face of the industry to the fore. Mining is the engine room of our economy, but it is under threat unless we maintain its social license to operate. A social license that could so easily be lost if our story’s not told and bad public policy fills the vacuum.” Continue reading
Posted in Mining Jobs, Women in Mining
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